Principor Communications Named Agency of Record by
Disability Management Employer Coalition

WASHINGTON, DC—September 20 , 2004—Principor Communications, a public relations agency that provides strategic communications counsel and services to growth-oriented enterprises, today announced it has been chosen to provide public relations support for Disability Management Employer Coalition (DMEC) (www.dmec.org) of San Diego, California. DMEC is Principor’s first association client.

“This is our first time working with a PR agency,” said Sharon Kaleta, CEO of DMEC. “Principor’s experienced staff has demonstrated an ability to focus its public relations programs on discrete goals. We felt the fit was right.”

Principor Communications will assist DMEC to increase the organization’s membership. In addition, the firm of senior staff will work with DMEC’s leadership to bring attention to critical employer cost issues, including disability and incidental absence. A particular focus will be DMEC’s program to offer solutions to reduce disability-related costs in call centers.

Earlier this year, Principor worked with DMEC to produce and disseminate the results of the first-ever survey on employee incidental absence and employer efforts to reduce it.

“Principor was creative in packaging our incidental absence survey results to generate significant media coverage,” added Kaleta. “The coverage has educated our membership and other employers about a critical issue, as well as ignited interest in joining DMEC.”

About Principor Communications
Principor Communications is a full-service public relations agency based in Washington, DC that specializes in serving growth-oriented enterprises. Founded in 2002, the agency has partnerships with public relations, business development, government relations and graphic design firms throughout the world. Principor’s team offers experience, strategic insight and creative execution to help clients ‘Master the Message to Master the Market.’
Telephone: 202-595-9008. Web: www.principor.com.

Return to News

© 2004 Principor Communications