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Presentations and eLetters
PRESENTATIONS
Using
PR to Drive Sales
Webcast with members of the American Marketing Association
November 19, 2002
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eLETTERS
Cost Effective Method to Drive Qualified Leads
Patience: The Ultimate PR Virtue
Can’t Afford to Ignore the Government “Game”
Surveys Catch Media’s Attention
Use Trends to Counteract Seasonal Cycles
Direct Action PR – Drive Sales Through Your Web Address
Product Reviews: Multiple Sales Promotion Potential
PR vs. Ads: We’ll Never See a “Do Not Read” Registry
Product Reviews: Using Industry Publications to Drive Sales
Media Relations: Compelling Personal Story Spurs Coverage and Revenues
Rapid Response Program: How to Make News Without a Press Release
Trade Shows: Focused PR to Generate Solid Leads
Media Relations: Interview Results in Business Win, Sizeable Revenue Gains
© 2002–2005 Principor Communications