Texacan Beef and Pork Co. Chooses
Principor Communications to Deliver its Tasy Message
Virginia Barbeque Meat Company to Expand Sales Nationwide

WASHINGTON, DC—August 18, 2003—Principor Communications, a public relations agency that provides strategic communications counsel and services to growth-oriented enterprises, today announced it has been tapped to provide public relations support for Texacan Beef & Pork Co. of Ashburn, Virginia.

Principor Communications will assist Texacan as it expands retail and commercial sales of its unique Texas-style pecan smoked barbeque food products. Texacan smokes, packages and sells beef and pork products and sauces from its state-of-the art facility, one of the few in the nation operated through wireless Internet technologies. Blake Barker, founder and president of Texacan and a fourth generation Texan, spent 20 years in the Internet and telecom industries before attending the famous Le Cordon Bleu culinary academy in Paris and starting Texacan.

“Texacan sells high-quality, consistent, safe and delicious products,” said John Jordan, President of Principor Communications. “The company is well-positioned to aggressively expand sales nationwide and open up new markets for barbeque meat products. We’re excited to be working with Texacan to grow its business and help redefine the industry.”

Texacan’s Ashburn, Virginia facility, located in the heart of Northern Virginia’s technology corridor, is also one of the few in the Washington, DC area with USDA designation. The USDA seal of approval enables Texacan to ship its products nationwide. Texacan’s barbeque meats and sauces can be ordered online at www.texacan.com.

“We were impressed with Principor’s knowledge of the food and technology industries, its proactive approach and its commitment to our company’s growth,” said Barker. “There are thousands of restaurants, schools, catering companies and other establishments that are looking for cost-effective, consistent and delicious barbeque products to offer customers. We are thrilled to be working with Principor to inform the industry that high quality Texas-style barbeque is now only a mouse click away.”

About Principor Communications
Principor Communications is a full-service public relations agency based in Washington, DC that specializes in serving growth-oriented enterprises. Founded in 2002, the agency has partnerships with public relations, business development, government relations and graphic design firms throughout the world. Principor’s team offers experience, strategic insight and creative execution to help clients ‘Master the Message to Master the Market.’
Telephone: 202-595-9008. Web: www.principor.com.

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