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John Jordan |
Principor
Communications Chosen by Netuitive, Inc.
To Provide Public Relations Services
WASHINGTON, DC—May 7, 2003—Principor Communications, a public relations agency that provides strategic communications counsel and services to growth-oriented companies, today announced that it has been tapped to provide public relations support to infrastructure performance management software company Netuitive, Inc. of Reston, Virginia.
Principor Communications will assist Netuitive in positioning the company for continued growth in the rapidly growing performance management software market. Principor’s public relations program is designed to help drive Netuitive’s disciplined yet aggressive growth plan, with a focus on message development and media relations.
“Netuitive offers powerful software that meets pressing business needs and delivers immediate ROI,” said John Jordan, President of Principor Communications. “The well-funded company is positioned to thrive in todayÕs productivity-driven climate, and we look forward to working with its experienced management team as it continues to meet its ambitious goals.”
Netuitive’s (www.netuitive.com) patented software, Netuitive Analytics’, empowers IT Operations using different platforms to proactively manage performance problems before they impact availability of key business applications. Netuitive is funded by leading venture capital firms Bessemer Venture Partners, Columbia Capital, Flagship Ventures, and Noro-Moseley.
“Our goal is to bring a technically and economically superior product to enterprises seeking to maximize prior investments in their IT infrastructure,” said Nicola Sanna, President and CEO of Netuitive, Inc. “Principor Communications possesses the right mix of experience, ability to execute and honest counsel to take that message to the market.”
Netuitive joins Principor Communications clients Lightspeed Systems, Bakersfield, CA (network software); Nucleus Solutions, Arlington, VA (absence management software); Ilixco, Inc., Menlo Park, CA (consumer electronics); Workers Transition Network, Deerfield, IL (disability and workers compensation management) and MiriamÕs Kitchen, Washington, DC (social service agency).
About Principor
Communications
Principor Communications is a full-service public relations agency based
in Washington, DC that specializes in serving growth-oriented enterprises.
Founded in 2002, the agency has partnerships with public relations, business
development, government relations and graphic design firms throughout
the world. Principor’s team offers experience, strategic insight
and creative execution to help clients ‘Master the Message to Master
the Market.’ Telephone: 202-595-9008. Web: www.principor.com.
© 2003–2004 Principor Communications